Microsoft Again Trying to Steer Windows 10 Users Away from Firefox

Microsoft trying to convince users to stick with its very own Microsoft Edge browser in Windows 10 isn’t a new thing, but it now looks like this approach has a received another silent refresh.

One reddit user has recently revealed that Microsoft is now trying to steer them away from Firefox using the built-in search feature in Windows 10.

As you can see in the screenshot here, searching for Firefox on a Windows 10 computer makes Microsoft Edge the first result, while Mozilla Firefox, which is actually the app that matches the searched keyword, is displayed the second.

Microsoft Edge thus becomes the “best match,” as the Windows 10 search tool lists it, with a right pane indicating it’s the browser recommended by Microsoft. Launching Edge obviously opens a set as default prompt that would essentially replace any other browser as the default in Windows 10.